Laughter Yoga guerrilla marketing on a national radio show: it worked!
What can I say: this is simple and brillant; simply said: brillant.
Iowa pastor and master Laughter Yoga Teacher Laura Gentry was recently a part of the famous national NPR show “Wait Wait…Don’t Tell Me.” She happens to be a fan and decided to call in one day.
This was not about her. All she did was say what she does: teach Laughter Yoga.
Listen to what follows. I’d call that guerrilla marketing at its best. Very smooth! Well done Laura.
Related link: National Public Radio on Laughter Yoga: Laughing Toward Health
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